Our Newsletter The fall is upon us already. And, you may have noticed that we have a new look and more information on our website. This is the beginning of a fruition of plans we have been wanting to implement for some time. We hope you enjoy our presentation and content. The goal is as ever: to provide you with information, education, and products that serve you as a therapist or client and bring the joy, beauty, and vibrancy of Ayurveda to more and more people.
We still keep learning new things ourselves. Melanie has stepped up to become more techy and is now publishing on our blog weekly. If you have questions or areas of interest you would like to know more about please "blog" her. We are also going to be working on revising and expanding the website. In future you will be able to find more product information and more about our treatments and classes. It all takes time and we all know in a small business having extra time for new development is one of the real signs of success. We did another presentation about products at the Long Beach show and participated in a discussion with the Green Spa Network. The spa industry is just beginning to wake up to the importance and promise of green. We look forward to more work with te Green Spa Network and the LNE/Dermascope family who have demonstrated their commitment to these efforts. Along with our blogs, go to www.lneonline.com and www.greenspanetwork.org and keep up with news, events at shows, and ways you can make your spa or practice more sustainable and beneficial for all. "Green" has become an important symbol and the call to is definitely out to answer what helps make our lives and the lives of those around us more meaningful and sustainable. This is a GOOD thing. We are hearing the call for more compassion and connection and though times are hard people are helping one another more in more ways and with kind words and deeds than I ever remember. In the spa and beauty industries, what this means is that we are able to take our care and concern for others to a whole new level. And, in fact, we believe that the spa industry can be a leading force in helping people to take better care of themselves - not only by coming to a spa or receiving a massage now and then, but also in training people to more better take care of themselves in their day-to-day lives. It is for this reason that we are proud to announce or "SPA WITHOUT WALL" initiative. What you will see over the next year from Diamond Way Ayurveda are more self-help materials being released on our website, in our classes, as well as on YouTube and other media outlets. We are also planning a book that will help people to make every day a spa day. For those of you who have been concerned about CEU credits or CE's as they are now called, we are pleased to let you know that ALL of our classes are approved by the AMTA's NCBTMB and the ABMP. For those of you in Florida we have just qualified for massage CE's in massage and will be working to get approval in the esthethics field too. With the challenges we are all facing with travel these days, some of you may be looking to receive some of your CEU credits by correspondence. This is what we are looking at doing over the next few months. Soon three of our classes, Ayurvedic Face Rejuvenation, Tibetan Shirodhara, and PediKarma should all be available for correspondence CEUs as we have DVD's to support notes and questions. That notice will be posted here on our website. And for those of you who are looking for new tools and educational materials, stay tuned. We shall be upgrading pour PediKarma(tm) very soon and producing more videos of our treatments.
For those of you who feel more inclined to do your training more locally, we want to remind you of our two regional trainers; Dawn Tardif of BodiScience in the New England and Tracy Henson in Florida. Please check our website for dates they will have classes. Our book, Ayurvedic Spa, is available and helping more therapists and spas to add Ayurveda into their treatment menus. And for those of you who are bilingual or have Spanish as a first language, Ayurvedic Beauty Care and our "Pedikarma" DVD are now both available on our website. Robert's new media creations, the "Guided Visualization and Healing Meditations" CD and our DVD, "Journeys into Bliss" are connecting people to the deeper healing potentials of the Tibetan Ayurvedic tradition. The most profound treatment we have offered yet, Tibetan Chakra Stone Massage, is slowly catching on. This is as we would expect as this is a departure into psycho-spiritual spa services - something we feel that will be in increasing demand over the coming years. In the past, we have offered the custom made semi-precious stone discs engraved with Tibetan sacred symbols that empower this treatment as part of an elegant set, which includes all the other supplies and tools one needs to do this treatment. We are now pleased to offer the 5-stone set on their own for those who wish to use them for the chakra treatments that they already offer. And, we have both the throat and heart chakra stones available as jewelry set in silver on silver chains. See the Jewelry, Art, and Special Gift section of our Product Catalog for details. We have upgraded the look of our entire product range. We have kept the standard amber glass bottles because we believe they have the lowest impact on the environment and are the best container to preserve our quality products, but we now have new beautiful, oil resistant labels designed labels that follow the Tibetan theme. We also have some new retail sizes. ALSO, for those of you who have been shopping since the beginning of the year, we want to let you know that we have REDUCED the pricing on all of our body products. The reason is simple: to be able to offer you educated service, we have decided to eliminate distributors. This has helped us to bring our prices down and not have to compromise our quality in any way. We hope you enjoy shopping with us. We are always happy to talk with you about any of our products and services. You will also notice that we have included a SERVICES portion of our website. If you are local or travel to California's Central Coast, we invite you to book an appointment with us for one or several of our treatments and services. And, for those of you who are looking for descriptions for Ayurvedic services that you offer, feel free to use the language we provide to make the Ayurvedic treatments on your spa menu even more appealing. We are still moving toward all our sewing work being done by Tibetan craftsmen with custom embroidery work. Part of our mission is to provide financial support through trade for women in parts of the world that are unsettled. Many have suffered great hardship and so need our practical loving support. This has not moved forward but we have supported American worker and an American company by getting ourselves uniforms with the Diamond Way Ayurveda logo embroidered on them. Look for us at upcoming shows in dark blue shirts and pants with bright red shawls.
For those of you that have ever wondered about our name, Diamond Way is a translation from the Tibetan and means that the path to your greatest personal accomplishment comes through unconditionally helping others. You can now find an explanation of the logo at the blog. We invite you join us, bringing your love and desire to learn so we can keep these precious ancient traditions alive and thriving in the West. May we all continue to touch more people, care for them and do our part for bringing more peace into the world. And, we thank you all, as always, for attending classes, visiting with us at trade shows and purchasing our products. May all beings benefit! In The Spirit of Love, Melanie and Robert
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